What Is Going On With Cracker Barrel Old Country Store, Inc. (NASDAQ:CBRL)?

Cracker Barrel Old Country Store, Inc. (NASDAQ:CBRL) enjoyed a gain of 1.04% in the last trading session but the structure of the daily candle left the actual strength in question. The volume of the day at 286,000 was slightly lower than the daily average of 386,000, not significant in any particular way. The price action in the short term created a Falling Wedge pattern, as marked on the chart attached. This pattern implies the loss of bearish momentum and if the bulls can manage an upside breakout in the next couple of sessions, then a bounce to $145 or even $150 levels can be expected.

CBRL

Cracker Barrel Old Country Store, Inc. (NASDAQ:CBRL) and Kimberly Schlapman, a member of Grammy Award winning group Little Big Town, reported the upcoming launch of Oh Gussie!, an innovative designed collection of kitchenware and home goods inspired by Schlapman’s love of cooking along with her time at home with friends and family. The collection will be available at all Cracker Barrel retail outlets and also on online site starting November 12, 2015.

The highlights

Designed and created by the Cracker Barrel team and Schlapman, the collection includes different products from fanciful kitchen utensils and appealing household décor to vintage-based dishes and wistful holiday items. Oh Gussie! will showcase a special set of pieces named as the “Paw Paw Pottery” that were encouraged by the singer’s father and his love for designing pottery pieces as gifts for family.

The expert speaks

Schlapman said that flea market finds to grandmother’s aprons, he has always had immense love for all products home. In association with Cracker Barrel, he has designed a collection of his favorite products, and he is delighted to share them with consumers. The ‘Paw Paw Pottery’ products are special for Schlapman as they are all inspired by products his daddy designed on the potter’s wheel. He expect these products sing to customer as they do to him and they find a special place in customer’s home to give that nostalgic feeling.

Laura Daily, the Senior VP of retail for Cracker Barrel, said that what made this association special right from the start is Schlapman’s admiration of Cracker Barrel and shared passion for bringing family and friends together for a great meal. Every product they designed with Schlapman boasts its own unique story, highlighting different parts of her life. The Oh Gussie! Collection showcases fifty products priced in a range from $3.99 to $39.99.

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